Our Community Engagement Department facilitates collaboration among three program areas: the Jewish Community Relations Council, the Coalition for Jewish Education, and the Weintraub Israel Center.

Aviva Zeltzer-Zubida, Ph.D is Vice President for Planning and Community Engagement. Zeltzer-Zubida was born in Moldova, grew up in Israel and completed her graduate work at the City University of New York, earning a master’s and a doctorate in sociology. She taught in the sociology department of Brooklyn College and published scholarly articles on topics related to immigration, identity, and social inequality. After 10 years in the United States, she and her family returned to Israel where she joined the Institute for Immigration and Social Integration and the School of Management at the Ruppin Academic Center, as a lecturer and researcher. Between 2008 and 2015, Zeltzer-Zubida assumed several senior roles at the Jewish Agency for Israel, including director of information, planning and evaluation, and chief strategy officer. Since 2016, she has been an independent researcher, evaluator, and strategic consultant.

Jewish Community Relations Council Our work is grounded in partnership and building strong coalitions. The JCRC works with faith, ethnic, and community groups to focus on common concerns, aiming to promote justice, fairness, respect and civil discourse. Learn more

The Weintraub Israel Center brings Israel to Southern Arizona in dynamic ways. It fosters strong Jewish identity with Israel. The Center engages Tucson's Jewish and broader communities in building living bridges to Israel, its people, culture, and history through educational experiences, advocacy, and outreach. Learn more


The Coalition for Jewish Education serves as an educational arm of the Jewish Community, supporting all existing institutions and programs in their educational efforts. We seek to coordinate Jewish educators to ensure Jewish continuity for the future and provide lifelong learning from pre-school to adult years.